Knowledge is Power and Profitable

The homeowner asks four different roofing contractors to submit estimates for her new roof. Only one of the four included and explained proper attic ventilation as part of the roofing project. Which estimate will the homeowner choose? In Air Vent’s podcast interview with Shane Gotschi, co-owner of DryHome Roofing & Siding, Sterling, Va., he said

The Right Rebate Strategy Can Seal Financial Leaks in the Roofing Industry

Roofs are a building’s first line of defense and must be built to last – and roofing suppliers play an integral role in this process. Roofing suppliers are part of a dynamic industry confronting numerous challenges and variables – from labor shortages, to the rising costs of materials, and more – making internal processes more

Canadian Roofing Contractors Association Elects New President

On June 4, at the Canadian Roofing Contractors Association’s annual general meeting and conference in Victoria, British Columbia, members elected Jeremy Croft of Atlantic Roofers Ltd. as the organization’s new president and chair of the board; Croft succeeds Lindsay Pochynuk. A news release published by the Daily Commercial News said that Croft was introduced to

Built Strong Exteriors Finds Success with Insurance Supplements

The 2024 storm season struck early and often across much of the Great Plains and Midwest, meaning roofers are already hard at work — not just repairing homes and restoring communities but also that other seasonal specialty — wrangling with insurance carriers.  Built Strong Exteriors has a team driving multi-million dollar returns on insurance coverage

Outsourcing and How to Avoid Strategic Mistakes

The definition of outsourcing is using another company to perform tasks that a company can do themselves. Here is a summary of outsourcing observations I’ve made in the roofing industry today and some questions: Phase 1: Start-ups and companies under $1 million in revenue. They’re typically short on cash and are trying to do everything

Still Striving: Sterling Commercial Roofing

The roofing industry has its group of “lifers” — roofers that started young, often in the family business, and despite the ups and downs of running a roofing enterprise, can’t imagine doing anything else professionally. Kevin Froeter could be their president. As he approaches five decades in the industry, the owner and president of Sterling

Why a Roofing Company Becomes a ‘Target’ for Acquisitions

The roofing contractors who become our exit planning customers often ask, “Should I consider an outside sale of my company?” And my response is always the same: “It depends on your personal, business, legacy, and financial goals.” The answer is complicated but as simple as aligning your goals. In November 2023’s RC eMagazine, I wrote

An Attic Ventilation-Focused Culture Pushes Roofing Companies to be Better

The vents intended to move air through an attic are, frankly, a tiny part of a roofing project and a fraction of the overall cost of a roofing project. Still, Aaron Santas, CEO of RoofCoach, says an attic ventilation-focused culture inside a roofing company helps create the mindset of doing the entire roofing project right